and branding
campaigns for multinational clients including American Airlines, Nationwide
Insurance, Procter & Gamble, General Foods, Exxon, Coca-Cola, Quaker
Oats, Coors, Frito-Lay, Goodyear, Chase, Merck-Sharp & Dohme, Revlon,
and Pizza Hut. He has also helped many smaller clients, such as banks,
car dealerships, aircraft repair firms, and construction companies to
grow profitably through the execution of well planned strategies.
Considered one of the country's leading authorities on the Latin American
and U.S. Hispanic markets, Mike served as a political and communications
consultant and Director of Hispanic Operations for a national presidential
reelection campaign in Washington, D.C. He has also undertaken consulting
assignments on economic development for the Texas Department of Commerce
and the U.S. State Department.
An accomplished writer, artist, and producer/director of many television
commercials and industrial films, Mike majored in Mechanical Engineering
at Oklahoma State while in the Air Force and completed his undergraduate
studies in Journalism at the University of Texas at El Paso. He is totally
bicultural and bilingual in English and Spanish, and has a working knowledge
of German, French, Portuguese, and Italian. He is married to the former
Jacqueline Wilson, who is also a cultural affairs consultant with SMS.
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